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“The 3-Part Framework to Replace Your Slow-Growth Marketing with a Virtual Summit that will 3x Your Revenue (and lead to your biggest launch yet)”
“The 3-Part Framework to Replace Your Slow-Growth Marketing with a Virtual Summit that will 3x Your Revenue (and lead to your biggest launch yet)” - happening live Wednesday, October 5
Previously Summit in a Box Accelerator
Say goodbye to slow-growth strategies, and finally hit your next-level launch goal with a virtual summit.
Using feel-good, engagement-based strategies that create an amazing experience for everyone involved.
Join the next live coaching call when you apply within:
You’re doing it all to fill your funnel with leads for your online course.
on Social Media
The list goes
on and on!
And you’re always looking out for new ideas and opportunities that could bring in leads and help you make more sales.
While you’ve seen success from your efforts, it’s just not moving fast enough when you consider how much time and energy goes into all these lead-gen strategies.
You know something has to change in order to bring in enough leads to hit your next-level goals, but you’re spreading yourself thin with the things you’re already doing. How could you possibly add even more to your plate!?
The fact that your course is so transformational for the people who do see it makes it all even more frustrating. You’ve got something that sells, but you need more people to sell it to!
WHAT IF YOU COULD REPLACE ALL THOSE SLOW-GROWTH STRATEGIES WITH ONE EVENT THAT LEADS TO YOUR BIGGEST COURSE LAUNCH YET?
Imagine going into your next launch with thousands of new warm leads who’ve already experienced an incredible transformation from you, and are ready and waiting for more.
Picture how completely unstoppable you’ll feel after hosting a summit that brings in more leads than you’ve ever gotten at once, making 5 or 6-figures from the event itself, and then using that momentum to launch your course (with people begging you to open the cart already!).
What would it feel like to replace the time you spend on slow-growth marketing with ONE feel-good, engagement-based strategy that completely blows your previous results out of the water?
YOU RECOGNIZE THE POWER OF VIRTUAL SUMMITS TO SKYROCKET YOUR IMPACT, YOUR EMAIL LIST, AND YOUR COURSE SALES, BUT IT'S A BIG COMMITMENT, AND YOU'VE GOT QUESTIONS...
What If I put in all this effort and no one signs up?
Will I be able to find speakers for my event?
When am I going to fit this in with everything else on my plate?
How do I use a summit to sell my course without it turning into a pitch fest?
I’ve had summit experiences as a speaker or attendee that I do NOT want to repeat. How do I make it a great experience for everyone?
How long will it take to see an ROI? If I’m going to put in this much effort, I need to know it will be worth it.
Do I really have what it takes to pull off an event on this scale?
We help you navigate these questions (and more) inside the Launch with a Summit Accelerator, so you can stop relying on slow growth strategies, and finally hit your next-level launch goal with a virtual summit.
The Launch with a Summit Accelerator™ is a high-touch, six-month group program that will help you host a virtual summit that replaces slow-growth strategies and leads to your biggest course launch yet.
THE ONLY PROGRAM OUT THERE THAT TEACHES YOU HOW TO:
Host a virtual summit that blows industry averages out of the water
Use that momentum to launch your course on the back end, and then…
Continue reaping the benefits of your summit for months after the event wraps up.
My course launch was 4x my previously largest launch and I believe that is 100% because hosting the summit set me up as the go-to expert and put me in front of a targeted warm audience. Attendees were ready to purchase days before I opened the cart thanks to these strategies.
- Pam Grice, The Crochet Business Summit Host
One of the things that was so worthwhile to me in Summit in a Box was the community-minded selling strategies that led me to a profitable summit without pushing a hard sell. I wasn't sure how I'd make that work with selling a course at the end of my summit, but Krista has mapped out a thoughtful step-by-step process to ensure that you're selling the right product, presenting it to speakers in a way that makes everyone comfortable, and getting sales without feeling like you're just having the summit to sell the course!
- Margaux Fraise, Wedding Summit Series Host
Summit in a Box made hosting my summit easy and smooth. I had so many people deterring me from doing a summit because "it's hard, there's not much financial return, and you only get a little exposure". Well, Summit in a Box made sure that literally none of that was true and broke the process down to make it manageable. I brought in over $12k, had a 12% conversion rate, AND my email list quadrupled in size! I can't wait to host my next one.
- Mia Valdez, The Gram Glow Up Summit Host
BEFORE HOSTING A VIRTUAL SUMMIT:
You’re managing dozens of strategies to engage with and grow your audience that take hours and hours each week, without enough payoff for the effort you put in.
You’re frustrated knowing that your course has the potential for bigger, more meaningful impact if you could just get it in front of more people.
You’ve considered hosting a summit, but you know it’s a big time commitment and you’re worried that it won’t pay off.
You’re wondering if it’s really possible to host a summit that gets business-changing results without using gross tactics that turn the event into a pitch-fest.
You have a gut feeling that a virtual summit is the next right thing for your business, but you feel overwhelmed at the idea of figuring it all out on your own and fitting it in with everything else you’re trying to manage.
FROM SUMMIT, TO COURSE LAUNCH, TO POST-SUMMIT PROFITS
HERE'S WHAT YOU'LL ACHIEVE DURING YOUR 6-MONTHS INSIDE THE LAUNCH WITH A SUMMIT ACCELERATOR™:
Phase 1: Identify Your Profitable Positioning
During your first week in the Accelerator, we’ll start by nailing down your profitable summit positioning that will set you up for a successful summit. You’ve already done the work to establish effective positioning for your course and overall business, but that doesn’t automatically carry over to your summit.
You can have the best course launch and summit strategies out there, but if your event isn’t positioned correctly, you won’t see the results you're hoping for. The transition from summit to course launch will feel disconnected and you’ll be stuck with the industry-standard summit conversion rates that don’t create the momentum you’re looking for. But you won’t need to worry about that, because we’ll make sure you’re on the right track from the very beginning.
In this first phase of the Accelerator, we’ll help you set the foundations for a profitable summit and course launch by choosing a niche and topic for your event that draws in the right audience and creates a seamless transition to launch your course following the event.
Phase 2: Prepare for Your Biggest Launch Yet
Next, we’ll make sure all the pieces are in place so you can use your summit as a launching pad to sell your course on the back end. Since you already have a successful launch under your belt, we’ll start with the pieces you already have and map out the rest of your strategy to build awareness during your summit and then transition into your course launch.
We focus on your course launch early on in the process to make sure that everything you do while planning for your summit is aligned with your ultimate goal of selling your course following your event.
That means you’ll be able to highlight your course throughout your summit in a way that doesn’t feel like a pitch-fest, and instead uses feel-good, engagement-based strategies that have your attendees begging you to open the cart by launch day.
Phase 3: Host a High-Converting Virtual Summit
By the end of month 1, the foundations will be set and you’ll be ready to move forward and bring your summit to life. During this phase, we’ll walk you through our step-by-step process for hosting a high-converting virtual summit that blows industry standards out of the water.
While many will say you should only expect 20% registration page conversions and 3% all-access pass sales, we aim much higher than that. Our students consistently see conversions of 50%+ on their registration pages, and 10-20% for all-access pass sales by following the strategies you’ll learn here. You can also use our sponsorship strategies at this phase to generate revenue before you even open registration!
This section makes up the bulk of the program as we support you in planning, prepping, promoting, and hosting your event from start to finish using our detailed and proven video trainings, templates, scripts, tutorials, and processes to guide you at every step of the way.
Phase 4: Leverage Your Momentum for Post Summit Profits
In the final phase of the Accelerator, you’ll follow up your summit with a seamless transition to your biggest course launch yet, and then craft a plan for continuing to bring in even more post-summit profits.
We’ll walk you through a process for reviewing your results and planning for an even bigger and better event the next time around. (Because once you’ve had a taste of what summits can do for your business, you’ll be more than ready to make them an ongoing part of your strategy.) We’ll also help you create a plan for engaging your new audience and making ongoing sales, turning your new speaker connections into future collaborations, and more.
By the end of your 6 months in the Accelerator, you’ll be fully equipped to take what you learned and accomplished and continue building on your momentum for post-summit profits and future events that continue to create amazing results.
MOST PROGRAMS TEACHING VIRTUAL SUMMITS FOCUS ON ONE-TIME EVENTS THAT CAN GET YOU AN IMMEDIATE INFLUX OF LEADS AND REVENUE, BUT DON'T GO MUCH FURTHER THAN THAT.
In the Accelerator, we help you host a highly-profitable virtual summit, with long-term business growth top of mind throughout the process. Not only will you have everything you need to host a high-converting virtual summit, you’ll be able to continue hosting summits as your primary lead generator, replacing slow growth strategies and consistently leading to bigger and better course launches with each event you host.
Not to mention, there is no other program out there that emphasizes connection, collaboration, and mutually beneficial events the way that we do. You want to do business in a way that creates positive outcomes for everyone involved (your clients, your audience, your attendees, your speakers, and of course, YOU). The strategies we teach will help you do just that. We’ll also show you how to maximize your results by building on those new relationships, pursuing aligned summit sponsorships, and creating opportunities for post-summit profits after your event wraps up.
IF YOU WANT TO HOST A SUMMIT THAT:
Blows industry standard conversion rates out of the water
Uses feel-good, engagement-based strategies
Seamlessly leads into your biggest course launch yet
Sets you up for additional post-summit profits on the back end
THE LAUNCH WITH A SUMMIT ACCELERATOR™ IS THE ONLY PLACE ON THE INTERNET THAT SHOWS YOU HOW.
6 Months Access to the Launch with a Summit Accelerator™ Program
This program is very intentionally designed as a 6 month container so we can support you through the entire process as you plan, prepare, and host your virtual summit, follow it up with your course launch, and then strategically leverage the momentum from your event for post-summit profits. (Live support is limited to the 6-month program container, but you will retain ongoing access to the trainings + templates so you can continue using them for future summits.)
2 Critique Calls per Month
Know that you’re on the right track every step of the way with live group critique calls every-other week. Bring the homework you find throughout the program to the calls (like your initial summit plan, name and tagline, all-access pass packages, website pages, and more) and get it looked over by a coach to feel confident moving on to the next steps.
2 Group Coaching Calls per Month
Get your most pressing questions answered, dive into the details of your strategy, get feedback, and overcome challenges and mindset blocks to help you move forward with your summit during our group coaching sessions. The coaching and critique calls happen on alternating weeks, which means you’ll have the opportunity to get live support each and every week during your time in the Accelerator.
Personalized Copy Reviews
We're big on maximizing conversion rates, and there's not much that can improve conversion rates more than effective copy. As you write copy related to your summit (like your registration page, all-access pass sales page, speaker promotional material, registration email sequences, etc.), you’ll have the opportunity to submit them to our launch and conversion copywriter and get detailed, personalized feedback.
1:1 Milestone Calls
Get 1:1 support by unlocking milestones when your summit registration opens and when your first event wraps up. This means you’ll be able to get personalized feedback in real time as our coaching team reviews your initial summit registration numbers to help you increase registrations and sales during the event. We’ll also get on a call with you after your event wraps up to debrief and help you make a plan for even better results the next time around.
Private Client-Only Slack Community
Receive feedback, encouragement, and answers to your questions daily from Krista and the Summit in a Box coaching team in our private client-only Slack community. You’ll be able to connect with other experienced business owners who are growing their reach with virtual summits while getting the support you need to move forward so you never end up stuck.
Bonus: Aligned Summit Sponsorships
Summit sponsorships are a great way to bring in revenue before your event even kicks off, but the way they’re typically taught is a recipe for uncomfortable cold pitches, awkward sales conversations, and sponsor promotion that feels forced throughout the summit. But it doesn’t have to be this way! There are ways to attract sponsors that feel good for everyone involved and allow you to highlight industry peers and experts that you’re truly excited to partner with. With this bonus training, you’ll learn the strategies I used to land over $12,000 in aligned sponsorships for my most recent event, along with templates and step-by-step instructions for securing your own aligned summit sponsors.
Bonus: Sponsorship Fast Track System
Need to make back your investment quickly? Our clients easily make back their investment when they host their summits during months 3 or 4 in the Accelerator, but you can see an ROI even faster with our Sponsorship Fast Track System. You’ll have everything you need to line up sponsors for your event within the first 4-6 weeks, including processes, templates, strategies, scripts, and swipe files. With this bonus, you’ll be on the fast track to landing perfect-fit sponsors and making back your investment long before your summit registration opens.
Bonus: An Actual Summit in a Box!
We couldn’t have a business called Summit in a Box and not actually give you a box! When you join us in the accelerator you’ll get a physical box, delivered right to your door, with swag and resources to support your summit planning process. You’ll find a physical workbook, milestone cards, affirmation cards, schedule planner, speaker notes, and more surprise goodies inside!
Bonus: 6 Months of Focus Sessions
Bringing your profitable summit to fruition will require focused time from you on a regular basis. To support that, you'll receive 6 months of unlimited Focus Sessions as a part of the Accelerator! Focus Sessions are facilitated virtual coworking sessions, designed to help you get your most important work done and be the most productive 90 minutes of your day.
Pay in Full Bonus: Talk Summits to Me - Half Day of 1:1 Voxer or Slack Support
Get 4 hours of real-time 1:1 support from the Summit in a Box coaching team when you pay in full! This bonus can be scheduled any time during your 6 months in the Accelerator to dig into the details of your strategy, get your burning questions answered, and get support for any obstacles that come up in your summit planning process.
PLUS, THE ENTIRE SUMMIT IN A BOX SYSTEM!
You’ll have ongoing access to the entire Summit in a Box® system including over 1000 resources like templates, swipe files, and tech tutorials, that are organized into step-by-step instructions to make hosting your summit as streamlined as possible. Everything is set up so you know exactly what needs to be done when, and can easily divide up the tasks to complete some things yourself, while handing off others to your team.
Summit Host Process Map (for Asana, Clickup, and Trello) to simplify your summit planning and make it easy for you to stay organized as you prepare for your stummit.
Copywriter-Approved Copy Templates for every email, web page, and social media post you could possibly need as you pitch, plan, and promote your online summit.
Speaker Swipe Files and Processes that make it easy to pitch speakers and provide them copy and graphics so they can easily promote your summit.
Design Templates to help you set up your website and create graphics and promo material for your online summit.
Tech Tutorials that walk you through the exact steps you need to take to set up all the tech involved in hosting your online summit.
Summit to Course Launch training, strategy, and step-by-step instructions to help you seamlessly transition from your summit to your biggest course launch yet.
Post Summit Profits system to help you leverage the momentum and all the new connections you made from your summit for more opportunities, and bigger and better results from future events.
Krista lays out the entire strategy so you're not left questioning what happens in certain parts and why it happens that way. It's created to really maximize the conversion rate and I definitely saw that. I got a 20x return on investment and my email list doubled. Some of the best money I've ever spent.
- Heidi Thompson, Book More Weddings Summit Host
I recently concluded my summit and couldn't have achieved what I did without Summit in a Box and Krista’s support. People are still buzzing at how amazing and innovative the event was. My mailing list exploded and my reach is now far beyond anything I ever imagined. I'm looking forward to my next summit!
- Jamila Bannister, The Brand Print Summit
This was my first summit, and I made $75k in revenue with 3700 attendees! The Summit in a Box templates, process, timeline, and resources made planning easy, and it was so helpful to be able to get support and feedback when I needed it throughout the process. I’m already planning my next summit and can’t wait to take what I’ve learned and make it even bigger and better.
- Esther Yew, Thriving Design Business Summit
WHAT DOES IT REALLY TAKE TO HOST A VIRTUAL SUMMIT?
Let’s address the elephant in the room: hosting a summit is a lot of work! With the support, guidance, templates, processes, and 1000+ resources you get access to inside the Accelerator, we make it as easy as possible, but you’ll still need to put in the work to see results.
You have so much on your plate right now with the multiple strategies you’re currently using to grow your reach and get in front of new leads. It may seem like hosting a summit on top of everything else you’re doing is impossible.
Here’s the truth: you’re right. You probably don’t have time to host a summit AND continue doing all the things you’re doing right now.
The beauty of a summit is that it can replace the majority of your slow-growth marketing methods, and create even bigger and better results in the long run.
But in the short-term, you’ll need to make some choices.
Getting everything ready to host your first event might mean slowing down on content creation, posting less often on social media, or skipping creating that new opt-in you’ve been thinking about in the short term. This will free up space for you to focus on making your first summit as impactful and profitable as it can possibly be.
When it’s all said and done, you’ll look back and be SO glad you paused the things that were bringing in a slow stream of leads to focus on something much bigger and more impactful.
Once your first event is over, you can choose which of your previous strategies you want to pick back up (and you’ll be in a position to be more selective and only continue with the ones you actually enjoy!). You’ll also have the groundwork laid to continue hosting summits in the future that will be much easier and less time-consuming the next time around.
SO YES, HOSTING A SUMMIT IS A BIG PROJECT, BUT IT'S AN INVESTMENT IN THE FUTURE OF YOUR BUSINESS, AND IT'S NEVER BEEN MORE DOABLE THAN WE MAKE IT INSIDE THE ACCELERATOR.
MAKE SURE YOUR SUMMIT (AND THE COURSE LAUNCH THAT FOLLOWS) ARE AS EFFICIENT, ENGAGING, AND PROFITABLE AS POSSIBLE WITH SUPPORT FROM KRISTA AND THE COMMUNITY.
My original goal was to have 5,000 attendees and make $5,000. Instead, I had over 12,000 attendees with a 20% conversion rate, giving me $105,000 in revenue. Krista thought of everything and there's no way I could have done this without Summit in a Box.
- Brandi Mahon, Card Maker Success Summit
In our first event, we ended up with over 1,300 attendees and more than $15,000 in revenue. We're BEYOND thrilled and 110% don't think we could have done it without Summit in a Box. This is one of the best investments I've ever made in my business!
- Cameron Normand, Stepmom Summit
We were hoping for 2,000 registrations. Instead, we had 9,500 registrations and made just shy of 6-figures. If you're thinking of running a summit, and you don't have Summit in a Box, think again, you need it.
- Dama Jue, Details to Dama
I successfully organized and launched my very first virtual summit within 90 days with zero summit experience thanks to the Summit In A Box resources. I've now hosted three summits, and my most recent one grossed over $34,000. Krista's resources were an integral part of keeping me organized and making this summit a huge success!
- Eden Fried, Rebel Boss Summit Host
When I first got the idea to host a summit, I had no idea where to start. Using the Summit in a Box resources, I doubled my email list and made 150 all-access pass sales, giving me a 16% conversion rate! My second summit brought in 5,000 attendees and over $34,000. I'm officially hooked on summits!
- Hannah Murphy, The Supported Photographer Summit Host
HOW DO I KNOW IF I'M READY FOR THE ACCELERATOR?
Hosting a summit is a big commitment, and we only want you to take it on if we believe you can fully take advantage of the support we offer and strategies we teach inside the Accelerator.
We only accept clients who are truly ready to put in the work and reap the rewards of hosting a virtual summit for their online business.
$22k in summit revenue + at least $10k in added course sales.
Time was my issue and I needed something to save time. Summit in a Box had a template for everything. Krista made this so ridiculously easy and I can't imagine not having all the starting-off points that Summit in a Box gives. We had $22,463 in all-access pass sales, added an extra $10,000 of course launch sales, and people were asking when we were going to do it again before it was even over. We wouldn't have had that without Summit in a Box.
- Kate Doster, The Big 3 Summit Host
Doubled email list + $11k in summit revenue.
My email list doubled, I made $11k from my very first summit, and it totally changed the momentum of my business. I’ve now incorporated summits into my overall business strategy, hosting one per quarter as my main revenue and lead generator. Summits have completely transformed my business, and it's not just the system or process, but the person. Krista is very genuine and she cares. The feedback I’ve gotten from Krista and the Summit in a Box team is totally invaluable. There is no way I could have done this without Summit in a Box. Best investment I ever made!
- Laurie Graham Acker, Small Church Ministry Summit Host
ANSWERS TO YOUR QUESTIONS ABOUT THE LAUNCH WITH A SUMMIT ACCELERATOR™
What's included in the Launch with a Summit Accelerator™??
How long does the Accelerator last?
Will I lose access to everything after 6 months?
What if I want more time in the Accelerator?
Will I be a good fit for the Accelerator?
What if I don't have a course or membership?
Do I need any special tech?
How much time do I need to dedicate to this?
When do I get access to the content?
What if I can’t attend the live calls?
How long will it take me to see an ROI?
Why the application?
What’s your refund policy?
I have more questions before I’m ready to join.
APPLY TO THE LAUNCH WITH A SUMMIT ACCELERATOR™
Apply now for your spot inside the Accelerator, and get instant access to our exclusive VIP training on how to replace your slow-growth marketing with a high-converting virtual summit.
This is an advanced-level training that will teach you how to use feel-good, engagement-based strategies to host a virtual summit that blows industry standards out of the water following the Summit in a Box principles.
You'll learn my exact 3-part framework for replacing your slow-growth marketing strategies with a virtual summit that leads to your biggest course launch yet and sets you up for post-summit profits.
If you're accepted, I'll also explain everything you need to know about the Accelerator to ensure we can truly help you get the results you're looking for.
*Enrollment in the Accelerator is not required, and you get access to this video training just for applying!
We are so excited to receive your application and see if we're a good fit to work together! Please take a minute to complete the form below so we can learn more about you and see how we can help you.
Please make sure to give as much explanation as possible. This is your chance to make an impression and let us know if you would be a good addition to the Launch with a Summit Accelerator™!
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