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Increase Virtual Summit Profits with a Solid Funnel with Kate McKibbin

Virtual summits are powerful on their own, but adding a high-converting funnel into the mix? You just brought it to a whole new level!

We're chatting with Kate McKibbin about how to increase your virtual summit profits through a well-positioned funnel. She'll cover how to do this both as a host and as a speaker to help you see maximum profits. 

Look at a Virtual Summit as Part of your...

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Comparison of Free vs Paid Summits with Cara Harvey

Some summits offer free registration, while some are paid. But which one is best?

I've only ever run free summits, so I brought in Cara Harvey of A Purpose Driven Mom to give us the inside scoop of the results she's seen running both free and paid summits.

We'll cover:

  • What Cara's various summit formats have looked like
  • The juicy details of the results she's seen
  • What her recommendation is...
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How to Choose Your Virtual Summit Format

Not sure if your virtual summit should be live or prerecorded? Have presentations or interviews? Be two days or five? Have 15 speakers or 50?

There are all kinds of details to consider when planning your summit format and we're going to break them all down in today's post.

That way, you can stop sweating the small details and get going on the pieces that will truly matter in creating a...

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"Virtual summits are overdone"

Have you ever heard someone say that "virtual summits are overdone"? Or maybe you've even thought it yourself?

Quite honestly, I see this as someone turning their back on a strategy because it works. 

...Which is silly, right?

Let's chat about why I say that in today's post. 

Do you think summits are overdone?

I was recently talking to an influencer who was planning a summit. They...

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How to Pitch to Speak at Virtual Summits with Michelle Lewis

Did you know there is a magic formula to craft an insanely effective virtual summit pitch? There is and Michelle Lewis is going to map it all out for us.

In addition to the magic formula to help you land more summit speaking gigs, Michelle also shares how to get around the time-sensitive nature of a virtual summit pitch and her best tip for pitching big-name speakers to be on *your*...

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How To Get Speakers To Contribute A Bonus To Your All-Access Pass

In the all-access pass for my most recent virtual summit, I offered over $3000 in speaker bonuses. This is how I've always done it and it has a huge part to play in why the summit strategies I teach have a 3-5 times higher conversion rates than industry standard summits.

The best part is that this strategy benefits not only you, but also your speakers and attendees.

Read on to learn how to get...

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The Problem With Requiring Speaker Promotion + How To Do It Right

There is a major problem with how some summits hosts have gone about requiring speakers to promote their event. But when you see someone doing something a certain way, I know it's second nature to do it similarly yourself.

So today we're going to break down what these issues are and how to fix them so you can create an incredible speaker experience for your next virtual summit.

Why This Is An...

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From MVP to Membership to Epic Program: The Launch Method I Used to Create Summit in a Box!

This episode is coming to you thanks to getting a lot of questions about how I launched my new Summit in a Box program. Once my friend Zoe asked if I had any resources on the method I used, I decided it was time to make something, so here we are!

In this bonus episode of the Summit Host Hangout podcast, I'm sharing a behind the scenes look at how I went from minimum viable product to...

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068: How To Encourage Speakers To Share Your Summit

Worried that your speakers won't share your summit? I get it. We rely on our speakers to get our summits out into the world and hit the goals we've been dreaming of. And sometimes, reality can fall a bit short of our expectations.

In this episode, we'll cover 7 ways to encourage your speakers to share about your virtual summit as well as how these tips worked for me in my most recent event.

...

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How To Get Summit Speaker Content On Time (And Make It Easy)

Many virtual summit hosts struggle to get speakers to deliver their content on time. But it doesn't have to be complicated!

In fact, I have a system for collecting speaker content that makes it pretty darn easy. In this post, we'll cover:

  • Why you need to prepare to collect content in advance
  • What type of content you need to collect
  • The best way to collect speaker content and how to automate...
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Free: Virtual Summit Prep Timeline

Learn how much time to set aside for planning and launching your profitable, stress-free online summit and use my calculator to set the due dates for you.