Selling an all-access pass is a little different than selling your typical digital product. Along with those differences can come confusion, so let's clear it up today with a rapid-fire Q&A with the most common questions I hear about selling an all-access pass.
Your all-access pass is an incredibly important part of hosting a profitable virtual summit. It's your first chance to make a solid offer to those who sign up for your event. However, it is a more technical part of the summit-hosting process.
All-access pass tech can feel like a lot but doesn’t have to be scary. As long as you understand the process, you'll have what you need to put the...
You've got an incredible all-access pass offer ready to go for your virtual summit...but how in the world do you decide what to charge?
I know it's easy to assume that someone isn't willing to pay for what you have to offer. But more often than not, it's a mindset issue on your end more than anything.
After all, people pay to have their problems solved every single day. And that's exactly...
An all-access pass is a powerful way to make money through a virtual summit, but only if you do it the right way.
It’s totally possible to create an all-access pass that has your attendees jumping for the "buy now" button, but it's also possible to make one that totally flops.
No one wants ongoing access to presentations for $20. Your offer needs to be more appealing than that.
If you host a summit with even as few as 10 presentations, anyone who watches them all is going to wind up overwhelmed, frustrated, and feeling like they can't succeed.
Instead, show your attendees how to choose presentations that will get them the biggest return for their unique situation. One way to encourage this is to create a quiz to help each attendee narrow down to the best...
You can create an incredible digital experience through a virtual summit, but have you considered what it would look like to bring a physical element into the mix?
When is the last time you thought outside-the-box to go above and beyond in getting your audience to engage with you and your brand?
A summit that isn't engaging means it's less likely anyone will stay interested long enough to get a real transformation. That's why I encourage you to get creative with how you keep your summit attendees engaged.
Today, Jodan Aspen from ...
Anyone can wake up one day and decide to host a summit. They can randomly decide where to start, take off with no real direction, and put an insane amount of hours into an event that totally flops.
And...I kinda don’t want that to be you.
The steps we’re going to talk about in today’s episode are the steps you need to start your work toward an event that is actually going to...
Sponsorships are an incredible way to cover summit expenses, provide extra resources for attendees, and add some great social proof to your event.
But, I get it. Pursing sponsors can be intimidating and feel out of reach for many first-time summit hosts. I'm excited to tell you that it's totally possible!
To help, I brought in Anchen of Simply Digital Design...
It’s surreal to look back on a summit after months of planning, obsessing over the details, and getting pulled into the excitement of summit week…and then it’s over.
Want to hear all the juicy details about my latest virtual summit? If you're into that, you're in luck because I’m giving you a behind-the-scenes look at my most profitable virtual summit yet.
Learn how much time to set aside for planning and launching your profitable, stress-free online summit and use my calculator to set the due dates for you.