You'd think that someone with a business called "Summit in a Box" might think there is one cookie-cutter way to host a summit, but that's not at all the case. The "box" is meant to make your first summit as easy as possible and to allow you to expand and customize from there.
Find a part of the process that doesn't feel good?
Think your audience will respond better to something different?
...
You've heard me say it before, and I'll say it again: A niched-down summit will make all the difference.
I brought on Dr. Samantha Radford to talk about how she found an underserved sub-niche within an already specific audience. It made all the difference in her summit conversion rates and created an impactful event for her attendees.
She shares so much great info including:
When you go into a summit, it's easy to focus on the surface-level benefits like money and list growth. But what if your impact could be a whole lot wider?
What would it look like to not only change the income you expect to make each month but your entire industry?
If you've ever doubted that B2C summits can work and make an impact, this one's for you.
This week we're talking...
You probably hear about more Business-to-Business (B2B) summits because you're a business owner. But that doesn't mean that Business-to-Consumer (B2C) summits aren't happening, or that they're not creating powerful transformations for the hosts, speakers, and attendees.
In fact, I’d argue that there is even more room for a successful summit in the B2C space.
As a business owner,...
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