Everyone goes into the process of hosting a summit with their fingers crossed that it's going to be a raging success.

You envision the speakers jumping on board. You can feel the excitement as you imagine seeing the number of registrations grow. And you can see the sales notifications popping up over and over.

Buuuut...what about when it doesn't go that way?

The truth is, sometimes summits...

We're currently in a series about virtual summits for high-volume business owners, that has kind of morphed into a sub-series about making an impact and infusing your values through your event.

We're going to continue that today with a special guest who is going to challenge all of us with the way we integrate our values into our summits and run equitable events. Some of the things...

One of the big benefits of summits that makes them so powerful compared to other launch methods is that you have 20+ speakers who are helping you get the word out about your event. But in order to experience those benefits, you need your speakers to promote!

Because speaker promotion plays a big role in the success of your summit, many hosts assume they need to have strict requirements and...

Have you ever felt like you’re not a big enough deal to land the speakers you dream of having in your summit lineup?

Pitching speakers is one of the biggest things I see holding people back from moving forward with their summits. The fear of getting rejected and hearing nothing but “no” when you start sending pitches is very common. And if you’re thinking about...

Hosting a virtual summit is a powerful way to connect with peers that can lead to powerful collaborations, opportunities, and friendships down the road.

The connections you make with other business owners can be incredibly powerful and benefit your business in so many ways. Collaborating with 20+ experts in your industry by hosting a summit is an incredible way to quickly grow your network,...

Lately, we've been talking more and more about using a virtual summit to launch a course, membership, or high-ticket program.

Using the momentum from your summit to launch on the backend has truly incredible results for you as the host... but what about your speakers? 

I've been asked a few times recently whether or not speakers care if you incorporate a launch into your summit:

• Do...

You've got the perfect speaker lineup and you're ready for your summit to happen...but then....someone drops out. 

Having a speaker drop out of your summit causes many first-time summit hosts to panic, but it happens more often than you might think. 

There are all kinds of reasons that speakers might drop out, such as...

• They got excited about the event initially and later realize...

While a lot of summit hosts send all their speaker pitches at once, I like to break them up into groups and send my pitches in rounds.

This helps me get some easy yeses right away from speakers I feel pretty sure will say yes, and it also gives me a confidence boost before reaching out to people I don’t know as well. It also gives me some “social proof” I can include in my...

Believe me, I know how tempting it is to send out your speaker pitches as soon as they come to mind, but that’s not the best way to go about it. 

Last week I shared all about my speaker brainstorming process that I use to strategically determine which potential speakers to reach out to, but there are still a few more steps to go before sending out those speaker pitches.

Between...

When it’s time to pitch your summit speakers, which approach do you take?

Do you…

1. Send your pitches on the fly as potential speakers come to mind?
2. Pitch the people you know will say yes and let that determine your speaker line up?
3. Strategically plan who to pitch based on the topics you want to cover and the transformation you want to create through your summit?

...