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Virtual Summit Speaker Q&A

Have questions about your virtual summit speakers? I've got answers for you in today's rapid-fire Q&A episode covering everything from contracts to benefits.

One of the things that surprised me most about my first summit was how much went into the speakers.

Even the pitching alone has a ton of moving pieces and can bring up more questions than you expected. And that's just the beginning.

You might be asking yourself questions like:

  • Have you had speakers drop out when you send an agreement?
  • How can I convince speakers if I don’t pay them?
  • ...
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Can I Require a Certain Email List Size from Virtual Summit Speakers?

There's a strategy where virtual summit hosts pitch speakers and mention that a list size of at least 5000 subscribers is required. But is it okay to do?

In case you haven't experienced this yet for yourself, there's a pretty widespread strategy where summit hosts pitch you to speak at their summit, and then at the bottom of the pitch, they mention that you need to have 5000 people on your email list to participate.  

Let's break down whether it's okay to require a certain email list size from virtual summit speakers and why.

Virtual...

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How to Decide Whether You'll Speak at a Virtual Summit

Consider this before you decide to speak at a virtual summit:⁠⁠ the host, availability, fit, likelihood that you'll benefit, and your desire to participate.

How many virtual summit speaking opportunities have you said "yes" to and regretted later? ...I'm counting on two hands.

This happens because many speakers feel obligated to say "yes" to opportunities. When those opportunities aren't truly a good fit, they turn into annoying obligations that you wish you'd have turned down.

From a summit host's perspective, it's actually a good thing when a...

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How to Make it EASY for Speakers to Promote Your Virtual Summit

Here’s the #1 reason virtual summit speakers don't promote, how to make promotion easy, and examples of the 3 summits I've gone hard with promotion for and why.

"I gave my speakers swipe copy and graphics to use, but they're still not sharing and I'm so frustrated with them. What else can I possibly do?"

I see a version of this question often and, unfortunately, by the time you're asking...it's too late to do a whole lot.

Even though swipe copy and graphics make the *act* of promoting easy, it doesn't make *wanting* to promote easy.

Your...

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How to Follow-Up with Virtual Summit Speakers After Pitching

We'll cover whether you should follow-up with virtual summit speakers after pitching, when to do it, and I'll share my no-pressure follow-up strategies.

Odds are, when you start pitching virtual summit speakers there's going to be a handful that you don't hear back from right away.

You're dying to hear back, but just keep waiting...and waiting...and waiting. What should you do in that case? Follow-up? Assume they're not interested?

As uncomfortable as following up can be, it is 100% something you should do. You never know why someone...

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Keys to Engaging Summit Speaker Interviews

Say goodbye to boring summit speaker interviews. Let’s cover top interview mistakes to avoid, how to conduct actionable interviews, and my interview outline.

Summit interviews don’t have to be boring!

Interviews can be an incredibly beneficial part of your event. They allow for more connection between you and your speakers, they allow attendees to get to know you as the host, and they're easy for speakers to participate in.

But if your interviews aren't energized, focused, and actionable, the attendees will mentally checkout and miss...

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Your Speakers' Role in Promotion and Pressuring Them to Promote

It is hard to host a summit that skyrockets your email list without speaker promotion. But it's not your speakers' responsibility to make your summit successful.

It is hard to host a profitable summit that skyrockets your email list without speaker promotion. Like, really hard. Maybe even impossible if you don't have a ton of money to throw into paid ads.

But here's the thing...it's not your speakers' responsibility to make your summit successful.

It is yours.

A lot of speakers will promote your event at the last minute or even as it's going on. And...

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How to Be a Good Virtual Summit Speaker

Adding speaking to your visibility plan? Here’s what to avoid as a summit speaker, what summit hosts really want, and how to make the process easy on yourself.

So you want to get out there and be visible?  If speaking at virtual summits is part of your visibility plan, it's time to make yourself into a good virtual summit speaker.

Being a good summit speaker will ensure that hosts ask you to come back to their events, refer you to other hosts, and it will make the process easier and more beneficial for you too!

To help, let's talk about...

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Should I Share the Full Attendee List with Virtual Summit Speakers?

We all want our speakers to benefit, but how? Today, we'll break down whether or not you should share the full attendee list with virtual summit speakers.

It used to be standard for virtual summit hosts to share the full attendee list with all of the speakers. But with GDPR, all the privacy rules, and modern marketing tactics, what’s the right answer?

A Quick History of Virtual Summits

Back when summits first started it was standard to share the full attendee list with all your speakers. In fact, back then, it was the biggest reason that...

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4 Mistakes to Avoid When Pitching Virtual Summit Speakers

We all know a bad pitch when we see it, but do you feel confident in your pitches? Let’s cover 4 mistakes to avoid when pitching virtual summit speakers.

Bad speaker pitches are giving virtual summits a gross vibe. As long as bad speaker pitches keep going out, we'll have more and more people thinking poorly about virtual summits. 

We all know how amazing a summit can be!

I really want to help turn this mindset around, so let's cover the 4 mistakes to avoid when pitching virtual summit speakers and turn a "gross, heck no" into a...

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