The Summit Host Hangout Podcast

Hundreds of episodes filled with real stories, real strategies, and real numbers to help you make your virtual summit (and the launch that follows) as streamlined and profitable as possible.
Get a curated playlist of episodes here!

Customer Service without the Headaches for Virtual Summits with Margaux Fraise

Margaux Fraise is here to share how her extensive experience in retail prepared her to handle summit customer service in a way we can all learn from!

Customer service is…one of the not-so-fun parts of hosting a virtual summit. When you run an event as big as a summit, an influx of customer support questions usually comes with it - no matter how clearly you spell things out! It’s just bound to happen when you have thousands of people at something free there will be at least a couple of “those people”.

It's hard to...

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Getting as Many Registrations as Possible Isn't What Matters

In this episode, I'll highlight what you probably think about when you're reflecting on the success of your event and uncover what is truly important.

This week, instead of giving you a strategy, I've got a bit of a different topic for you to encourage you to shift the way you think about hosting your summit and the goals you have around it. 

It's so easy to go into planning your summit with the mindset of how many registrations you can get or how much money you can make. 

But that's not where I want your focus to...

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How a Virtual Summit Uncovered the Perfect-Fit Audience and Offer with Kimberly Costa

Kimberly Costa shares insights from 3 virtual summits, her initial fears, results, audience insights, and unveils her 3-step digital product creation process!

Many summit hosts go into their first event already knowing exactly who they like to serve and how. But sometimes, a summit helps uncover a new direction that you didn't even know was possible!

In this episode, Kimberly Costa is taking us behind the scenes of 3 successful summits, and sharing how she learned exactly what offer she needed to create and which audience she needed to...

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Truly Get to Know Your Audience to Easily Sell Your Summit with Nadine Nethery

Nadine Nethery is here this week to share how you can get to know your audience to easily sell your summit. The good news: it's automated, easy, and high-impact!

This is part 2 of a two-part mini-series on how to position your virtual summit for high conversion rates and for profit. In the last episode, Our Messaging and Positioning Coach in the Accelerator Elli joined me to talk about how to choose your summit positioning and today, we're taking that further with my guest Nadine Nethery. Nadine is an audience-driven...

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What to Do with Attendees After Hosting a Virtual Summit

Wondering what to do with attendees after hosting a summit? Here’s what not to do, what to do if you have an offer to sell, and how to leverage your community.

You ran an incredible virtual summit and have all kinds of new fans, friends, and followers on your email list. But now what?

What you don't want to do is get to the end of your summit and realize that you don't have a plan for the new audience you've built. 

To help, today we'll go over:

  • what not to do with your new audience
  • what to do if you do and don't have an offer to...
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Build Brand Authority with an Incredible Attendee Experience with Tyaisha Robinson

A virtual summit can skyrocket your email list, revenue, and connections, but it’s also a way to build brand authority. Here are 5 keys to making it happen!

We know a virtual summit can build your email list, skyrocket your revenue, and connect you with industry experts, but have you thought about how powerful it can be if you want to build your brand authority?

I brought in a special guest, Tyaisha Robinson, to talk to us all about how to build brand authority through a virtual summit and how that ties into creating an incredible attendee...

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A Simple Plan To Avoid An Avalanche of Unsubscribes Post-Summit with Kate Doster

Wondering how to stand out in a sea of speakers once your virtual summit is over? Here’s how to do it and how it will help you avoid unsubscribes post-summit.

Wondering how to stand out in a sea of speakers once your virtual summit is over? Kate Doster has the answers for you today.

She's going to cover the biggest mistakes summit hosts and speakers make with sending post-summit emails, how to treat your new subscribers like humans to boost sales, and the exact types of emails you should be sending.

We'll let Kate take it from here!

Why you need a...

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Create Raving Fans & Dream Customers Through a Virtual Summit with Desola Davis

Virtual summits are powerful, but you can skyrocket their effectiveness by building in ways to create raving fans and dream customers throughout the process.

Virtual summits are powerful on their own, but you can skyrocket their effectiveness by building in ways to create raving fans and dream customers throughout the process.

Desola Davis breaks down exactly how to host a virtual summit that will bring people from not knowing who you are to being your dream customers and best brand ambassadors.

We'll let Desola take it from here!

Creating a...

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How to Use Learning Design to Increase the Impact of Your Virtual Summit with Emily Walker

Did you know that most virtual summit presentations are too long and don't give attendees what they need? Use learning design to host a more impactful event!

Did you know that most virtual summit presentations are way too long and don't actually give attendees what they need to see a transformation?

It's true! And incorporating learning design into your event can go along way to help.

Special guest, Emily Walker, is here to talk about what learning design is and how to incorporate it into your summit.

What is learning design?

Learning...

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What To Do When Virtual Summit Attendees Ask For Special Treatment

No matter how clear you make the details and policies of your virtual summit, you'll always have attendees ask for special treatment. Here’s how to handle it.

No matter how clear you make the details of your summit and the policies you have, you'll always have attendees asking for special treatment.

Today we'll cover the two most common places you'll have your policies questioned:

  1. The length of time attendees can access presentations for free
  2. All-access pass pricing

I'll share my thoughts on what these policies can look like, canned...

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Free: Virtual Summit Prep Timeline

Learn how much time to set aside for planning and launching your profitable, stress-free online summit and use my calculator to set the due dates for you.