I’ve thought about doing an episode on this topic many times, but I've always shied away from it because I want to come across as helpful and as someone who delivers a ton of value. I know I have incredible programs, but I never want to go over the top to sell them, and I want you to trust me to have your best interest in mind. 

So I’m guessing you can already see why an...

 I recently realized that I often recommend that people look at their past podcast guests as a starting point for finding summit speakers, and it got me thinking about just how much this podcast has a part to play in my summits!

Today I’m going to give you a little background on this podcast and break down the 6 main ways that I use it for my virtual summits. And as a little bonus,...

Whether you're just starting your business and hustling to build an audience, you're established with a service-based business but don't sell digital products, or maybe you don't even have a business yet... if the idea of hosting a summit has caught your attention for one reason or another, you may be wondering if it's worth it. 

We talk a lot about hosting a virtual summit as a way...

For the last 60 episodes of this podcast, we've been focusing primarily on summits for established business owners who have proven digital offers like courses, memberships, or other scalable programs. In that time we've been getting more and more questions from new business owners wondering if summits are something they can do. 

The truth is that as a new business owner, summits...

We are currently in a series where I'm spilling all kinds of details and lessons learned from the done-for-you client summit we produced back in January.

Last week, I shared some of my biggest takeaways, and today, I'm taking that a little further and talking about changes we're making to our summit strategies based on:

• Things we learned when producing our client's summit
• Our experience when...

We’ve covered many of the ways that hosting a summit can benefit your business over the years, but the truth is that some business owners are in a position to benefit more than others.

Most online businesses can host a summit and see direct benefits for their business, but there are 3 key things I’ve found that can set you up for an incredibly successful event that takes full...

If there’s one thing I can say for certain about 2022, it’s that this year was full of transitions. So many things changed in terms of what’s working and not working in online business this year, and I know we’re not the only ones who have been experimenting and evolving as the industry changes.

As much as I’d love to say that summits are immune to the shifts...

As a virtual summit strategist who teaches FREE summits, I get asked often about the difference between running free vs paid virtual events. 

Until recently, I didn’t have a great answer to these questions. I was able to share guesses, but I wasn’t comfortable giving too many opinions on paid conferences since I didn’t have my own experience with them. 

Now, after...

We’re moving right along with our Behind the Summit Series, and this week I’m taking you behind the scenes of my event schedule planning process.

Like most aspects of an online summit, a lot more goes into this than you might initially think. 

I knew this would be a big project with a lot of moving pieces (35 speakers slots and even more live sessions over 5...

You'd think that someone with a business called "Summit in a Box" might think there is one cookie-cutter way to host a summit, but that's not at all the case. The "box" is meant to make your first summit as easy as possible and to allow you to expand and customize from there.

Find a part of the process that doesn't feel good?

Think your audience will respond better to something different?

...