The Summit Host Hangout Podcast

Hundreds of episodes filled with real stories, real strategies, and real numbers to help you make your virtual summit (and the launch that follows) as streamlined and profitable as possible.
Get a curated playlist of episodes here!

How to Make Your Podcast Work for Your Business with Caroline Hull

Podcast Strategist, Caroline Hull, chats about using your podcast as a business tool that leads people to your offers and promotes your virtual summits.

Last week, I shared a behind-the-scenes of how I use this podcast for my virtual summits, and it got me thinking about how beneficial my podcast has been, both for my summits and my business as a whole. It also helped me realize that I could do better with it from a strategy standpoint.

Since I figured this topic would get the wheels turning for a lot of you who have or want to...

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Behind the Summit #10: Solutions Over Problems and Data Over Drama

My summit registration is open! The numbers aren't bad, but they aren't what I was hoping for. It's time to focus on solutions over problems and data over drama.

When your summit results aren't looking the way you want, it's easy to focus on the fact that it's not working and go into a downward spiral.

But it's so important to focus on data and solutions instead of drama and problems.

Registration for my summit opened up this week, and the initial numbers are not where I'd like them to be. When I saw that my numbers were lower than expected, I had...

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Behind the Summit #9: Testing Before Opening a Virtual Summit for Registration

No matter how many times you've hosted your virtual summit, you NEED to test. There's so much room for small details to be missed, it's simply not worth the risk.

It's almost time to open up registration, but first, we need to test and make sure everything is working correctly.

This week in the Behind the Summit series, we are doing the final preparations to get ready to open up registration for this round of the summit. There were a few tweaks and last minute tasks that needed to happen this week, but the main focus was testing. 

No matter how...

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Virtual Summit Tech Q&A

This Q&A episode will cover summit tech questions like what to do with your registration page once the summit starts, making fillable worksheets, and more.

There are always a lot of questions related to summit tech. And today we're wrapping up our virtual summit tech series with a rapid-fire Q&A episode with some of the most common questions I get asked related to summit tech.

We'll cover things like:

  • what to do with your registration page once the summit starts
  • what to do with your domain if you run multiple summits
  • how to make fillable...
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Using ThriveCart for Your Summit Cart and Affiliate Management Platform

Here’s why ThriveCart is great for summits, keys to setting up your cart and affiliate management, and features to increase all-access pass conversion rates.

ThriveCart is hands-down my top recommendation for your summit's cart and affiliate management platform.

You can totally make it work with others out there, but if it's in your budget and you're looking for something new, ThriveCart will not disappoint.

Let's break it down and talk about: 

  • Why ThriveCart is a great option
  • Keys to setting up your cart and affiliate management
  • ...
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Tech for Limited-Time Offers and Price Increases for Your Virtual Summit

A virtual summit has several limited-time offers and price increases involved. Let’s break down the tools you need to make it happen and how it all works.

One of my favorite virtual summit monetization strategies is to use limited-time offers and price increases for the all-access pass.

While I know some people are opposed to “fast-action” style offers, if someone is willing to make a purchase of something before they’ve had a chance to experience the summit, I’m happy to give them a discount because of it.

So today,...

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How to Manage 24-Hour vs Ongoing Access to Virtual Summit Presentations

In a virtual summit, attendees have access to each presentation video for 24-hours, but all-access pass buyers have ongoing access. Here’s how it works.

In a typical virtual summit, attendees have access to each presentation for 24-hours. However, if they choose to upgrade to the all-access pass, that window gets extended.

But how in the world does that work?

In this episode, we'll break down how to manage 24-hour versus ongoing access to virtual summit presentations. And the solution is simple.

No behind-the-scenes magic required!

The...

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Tech to Make Managing Virtual Summit Speakers Easy

Want to make managing virtual summit speakers easy? Here’s the tech you need to make it happen for everything from initial outreach to gathering presentations.

The right tech tools have a big part to play in how easy it is to manage your speakers. Because, let's be real, trying to get material from 20+ people by a certain deadline can get a little scary.

Today, we'll break down the tools you need and I'll share my top recommendations. We'll cover everything you need from initial speaker outreach to creating presentations.

Some links used...

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What You Need to Know About Hosting Your Virtual Summit Videos

Wondering how fancy your virtual summit's presentation videos need to be? Here’s everything you need to know about creating your virtual summit videos.

Are you wondering how fancy and professional-looking your virtual summit presentations need to be?

You might have seen online events with hosts who pull out all the stops with perfect music, animated bumpers, special effects, and more. It can make you question whether your videos are good enough. 

Don't get me wrong, we don't want poor quality, and putting some extra effort in...

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Make Your Summit Easy to Consume with Audio Done Right with Lindsay Padilla

Offering a private podcast feed for your summit is an incredibly powerful way to make your summit easy to consume while increasing its value. Here’s why !

You've probably seen a virtual summit offer MP3 recordings as a part of the all-access pass. The thing is, MP3s aren't easy to keep track of and listen to for most people.

I was talking about this on Instagram stories a while back and Lindsay from HelloAudio chimed in and said, "Not MP3...it has to be a podcast because it's easier to binge-listen."

And what a lightbulb moment that was!

After...

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Learn how much time to set aside for planning and launching your profitable, stress-free online summit and use my calculator to set the due dates for you.