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How to Make it EASY for Speakers to Promote Your Virtual Summit

Here’s the #1 reason virtual summit speakers don't promote, how to make promotion easy, and examples of the 3 summits I've gone hard with promotion for and why.

"I gave my speakers swipe copy and graphics to use, but they're still not sharing and I'm so frustrated with them. What else can I possibly do?"

I see a version of this question often and, unfortunately, by the time you're asking...it's too late to do a whole lot.

Even though swipe copy and graphics make the *act* of promoting easy, it doesn't make *wanting* to promote easy.

Your...

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Leverage the Media to Grow Your Virtual Summit Organically with Liz Fleming

Learn to leverage the media to organically gain traction for your virtual summit whether you already have media connections or PR has been on your to-do list.

You know you can grow your virtual summit by running ads, promoting to your audience, and getting speakers to promote, but what other options are there?

Think outside the box when it comes to your summit promotion. Something I’d never considered is leveraging media connections for promoting a summit. So, when Liz Fleming told me about how she did it, my mind was blown.

Today, Liz is...

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Your Speakers' Role in Promotion and Pressuring Them to Promote

It is hard to host a summit that skyrockets your email list without speaker promotion. But it's not your speakers' responsibility to make your summit successful.

It is hard to host a profitable summit that skyrockets your email list without speaker promotion. Like, really hard. Maybe even impossible if you don't have a ton of money to throw into paid ads.

But here's the thing...it's not your speakers' responsibility to make your summit successful.

It is yours.

A lot of speakers will promote your event at the last minute or even as it's going on. And...

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The Problem With Requiring Speaker Promotion + How To Do It Right

There’s a problem with how some summits hosts encourage speakers to share their events. Let’s talk about requiring speaker promotion of your virtual summit.There is a major problem with how some summits hosts have gone about requiring speakers to promote their event. But when you see someone doing something a certain way, I know it's second nature to do it similarly yourself.

So today we're going to break down what these issues are and how to fix them so you can create an incredible speaker experience for your next virtual summit.

Why This Is An...

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How To Get Speakers To Share Your Virtual Summit

Let’s cover 7 ways to get speakers to share about your virtual summit as well as how these tips worked for me in my most recent event.Worried that your speakers won't share about your virtual summit? I get it. We rely on our speakers to get our summits out into the world and hit the goals we've been dreaming of. And sometimes, reality can fall a bit short of our expectations.

Let's dive into 8 ways to encourage your speakers to share about your virtual summit, as well as how these tips worked for me in my most recent...

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Boosting Virtual Summit Results Using Facebook Ads with Destini Copp

The right Facebook ads strategy will skyrocket your virtual summit’s results. Let’s determine your budget, test your audiences, and use ads to boost engagement.You want to get the best possible results from your virtual summit and know that doing so means extending your reach outside of your current audience. But what are the most effective ways to use Facebook ads to boost summit results without banking the bank or overcomplicating things?

Today, I've brought in first-time summit host, Destini Copp, to talk about her virtual summit and...

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Build Interest And Excitement For Your Virtual Summit with Abby Herman

Building interest and excitement around your summit doesn't need to wait until a couple of weeks before it starts.

In this episode with Abby Herman, we're breaking down:
  • when to start talking about your summit
  • what to talk about
  • how to encourage your speakers to join in on the fun

I’ll let Abby take it from here!

Build interest for your virtual summit

Generally, I say 90 days is...

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How to Simplify Social Media as an Introvert with Andréa Jones

Does promoting your virtual summit on social media want to make you go into hiding? Let’s talk about how to simplify social media promotion as an introvert.Does promoting your summit on social media want to make you go into hiding?

If so, you're going to love this episode with Andréa Jones where we talk about how to simplify social media as an introvert.

We'll cover things like:

  • the part being an introvert has to play in your social media strategy
  • steps to make it simple, and
  • our best tips for promoting a summit on social media.

I'll let...

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Summit Promotion Q&A

Let’s talk virtual summit promotion! Including when to start, what resources to provide speakers, unique ways to promote, and when to expect the most signups.

When thinking about promoting your summit, a lot of questions might come to mind.

In this episode, let’s cover a few of the most common questions, such as:

  • When do I start promoting?
  • What promo resources do I give speakers?
  • What are some unique ways to promote?
  • When should I expect the most sign-ups?

When to Begin Summit Promotion

The most common question is “How long before the...

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How to Promote a Virtual Summit on Pinterest with Meagan Williamson

Wondering how to promote a virtual summit on Pinterest? We'll cover how much time you need to allow, a strategy to use, and a look at promoted pins.Not sure how to promote your virtual summit on Pinterest? You're not alone!

We're used to promoting blog posts, podcast episodes, and other evergreen content on Pinterest, but promoting a virtual summit feels totally different.

I'm no Pinterest expert, so I've brought in Meagan Williamson to break down the amount of time you need to promote a summit on Pinterest, what the strategy should look...

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