The Summit Host Hangout Podcast

Hundreds of episodes filled with real stories, real strategies, and real numbers to help you make your virtual summit (and the launch that follows) as streamlined and profitable as possible.
Get a curated playlist of episodes here!

The Best Types of Offers to Launch Through a Virtual Summit

In this episode, we'll break down the 3 best types of offers to launch through a summit, plus what to do if you don't have one of them in your offer suite.

Which offer should I launch through my virtual summit?

We have this question come up a lot in conversation. Basically, the question is coming from a place of wanting to know if the type of offer you have works. And that’s totally natural to wonder about!

Launching through a summit is a powerful strategy for bringing in a flood of new members into your offer. I've seen successful...

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What If I Don't Have Anything to Launch After My Virtual Summit?

Tune in to uncover valuable insights and strategies to maximize the impact of your virtual summit, even without an immediate launch offer.

Whether you're just starting your business and hustling to build an audience, you're established with a service-based business but don't sell digital products, or maybe you don't even have a business yet... if the idea of hosting a summit has caught your attention for one reason or another, you may be wondering if it's worth it. 

We talk a lot about hosting a virtual summit as a way...

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Why You Didn't Make Any Course Sales After Your Last Summit

Have a

It can be a total letdown to get to the end of your summit and then not make any sales in the launch that follows your event. Especially if the primary reason for hosting a summit in the first place was to sell your course or signature offer! 

Launching through summits is the most powerful launch method I've ever experienced, but I know that's not always the case for...

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How to Get the Most Out of the Launch with a Summit Accelerator

Get a full understanding of what to expect from the Launch with a Summit Accelerator, how to get the most out of it, and where it fits in your yearly plans.

I'm excited to share a new type of episode with you today where I'm doing something different and sharing how to get the most out of our Launch with a Summit Accelerator program. This episode is for you whether you're a client in the Accelerator or not, but I wanted to share this behind-the-scenes look at how to get the most out of this program with you for two reasons:

  • If you're not...
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The Truth About Launching a Membership Through a Virtual Summit

Hear the truth about launching a membership through a virtual summit, keys to the strategy, and why I think every membership site owner should give it a try!

We are currently in a series where I'm sharing a behind-the-scenes look at the client summit we hosted back in January.  If you're just tuning in and want a little more context behind this event, you might want to jump back to episodes 223 where I gave an overview of what the event looked like, and 224 where I covered the 7 Changes We've Made to Our Summit Strategy This Year...

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What Results to Expect When You Launch a Proven Offer Through a Virtual Summit

In this episode, we'll talk about why expectations tend to be too high, what results to actually expect, and the true power of hosting a virtual summit.

Launching through a summit can have incredible benefits for your business, and using the momentum from your summit to launch your course, group program, or other signature offer on the back end is one of them.

I’ve shared previously why it’s so important to launch an offer that is proven following a summit rather than testing out a new offer with a summit. In this episode,...

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"Free Summits Attract Low-Quality Leads and Freebie Seekers"

In this sass-filled episode, I'm breaking down why you'll hear some influencers make the claim that

Have you heard the claim that free virtual summits attract "low-quality leads" or "freebie seekers"? Or maybe you've even believed it yourself?

First of all, this is straight-up just a rude thing to say about people interested in what you’re doing. By saying this, it classifies anyone who signs up for something free as a “low quality” person to have in your audience and,...

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My Biggest Fears the First Time I Launched a Premium Course Through a Virtual Summit

I share the 5 biggest fears I had before launching a premium course through a summit for the first time, plus 1 fear that I should've paid more attention to!

Because I teach about summits, many people assume that none of the normal mindset issues that tend to come up with summits apply to me, but that is so not the case!

I’ve talked about some of my mindset challenges before, like my story of self-doubt leading up to my first summit and also when I shared fears I had throughout the process with my first summit. But the truth is, I...

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A Virtual Summit is a Full Funnel - From Lead Generation to Launch!

A virtual summit is a full funnel - from lead gen to launch! Tune in to learn what a funnel is, the strategies we use, and how it's a full funnel all by itself.

Have you heard that virtual summits are an entire funnel, from lead generation to launch? Most marketing strategies out there play a role in generating leads, building awareness, nurturing an existing audience, or making sales. But while each strategy serves a purpose on its own, it requires multiple different strategies combined together in order to form a...

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Do Speakers Care if I Launch My Course After a Virtual Summit?

Are speakers bothered when you use a summit to lead into a launch? Let's cover what to avoid and my top tips to be sure speakers are comfortable with the launch.

Lately, we've been talking more and more about using a virtual summit to launch a course, membership, or high-ticket program.

Using the momentum from your summit to launch on the backend has truly incredible results for you as the host... but what about your speakers? 

I've been asked a few times recently whether or not speakers care if you incorporate a launch into your summit:

  • Do...
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Free: Virtual Summit Prep Timeline

Learn how much time to set aside for planning and launching your profitable, stress-free online summit and use my calculator to set the due dates for you.