The Summit Host Hangout Podcast

Hundreds of episodes filled with real stories, real strategies, and real numbers to help you make your virtual summit (and the launch that follows) as streamlined and profitable as possible.
Get a curated playlist of episodes here!

How To Get Speakers To Share Your Virtual Summit

Let’s cover 7 ways to get speakers to share about your virtual summit as well as how these tips worked for me in my most recent event.Worried that your speakers won't share about your virtual summit? I get it. We rely on our speakers to get our summits out into the world and hit the goals we've been dreaming of. And sometimes, reality can fall a bit short of our expectations.

Let's dive into 8 ways to encourage your speakers to share about your virtual summit, as well as how these tips worked for me in my most recent...

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Boosting Virtual Summit Results Using Facebook Ads with Destini Copp

The right Facebook ads strategy will skyrocket your virtual summit’s results. Let’s determine your budget, test your audiences, and use ads to boost engagement.You want to get the best possible results from your virtual summit and know that doing so means extending your reach outside of your current audience. But what are the most effective ways to use Facebook ads to boost summit results without banking the bank or overcomplicating things?

Today, I've brought in first-time summit host, Destini Copp, to talk about her virtual summit and...

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Build Interest And Excitement For Your Virtual Summit with Abby Herman

Building interest and excitement around your summit doesn't need to wait until a couple of weeks before it starts.

In this episode with Abby Herman, we're breaking down:
  • when to start talking about your summit
  • what to talk about
  • how to encourage your speakers to join in on the fun

I’ll let Abby take it from here!

Build interest for your virtual summit

Generally, I say 90 days is...

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How to Simplify Social Media as an Introvert with Andréa Jones

Does promoting your virtual summit on social media want to make you go into hiding? Let’s talk about how to simplify social media promotion as an introvert.Does promoting your summit on social media want to make you go into hiding?

If so, you're going to love this episode with Andréa Jones where we talk about how to simplify social media as an introvert.

We'll cover things like:

  • the part being an introvert has to play in your social media strategy
  • steps to make it simple, and
  • our best tips for promoting a summit on social media.

I'll let...

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Summit Promotion Q&A

Let’s talk virtual summit promotion! Including when to start, what resources to provide speakers, unique ways to promote, and when to expect the most signups.

When thinking about promoting your summit, a lot of questions might come to mind.

In this episode, let’s cover a few of the most common questions, such as:

  • When do I start promoting?
  • What promo resources do I give speakers?
  • What are some unique ways to promote?
  • When should I expect the most sign-ups?

When to Begin Summit Promotion

The most common question is “How long before the...

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How to Promote a Virtual Summit on Pinterest with Meagan Williamson

Wondering how to promote a virtual summit on Pinterest? We'll cover how much time you need to allow, a strategy to use, and a look at promoted pins.Not sure how to promote your virtual summit on Pinterest? You're not alone!

We're used to promoting blog posts, podcast episodes, and other evergreen content on Pinterest, but promoting a virtual summit feels totally different.

I'm no Pinterest expert, so I've brought in Meagan Williamson to break down the amount of time you need to promote a summit on Pinterest, what the strategy should look...

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How to Run Virtual Summit Facebook Ads with Tony Rulli

Looking to get more registrations and sales for your event? Let's cover how to run virtual summit Facebook ads to drive registrations and sales.Facebook ads for your summit don't have to be expensive or complicated, even if you're newer to running ads! However, it can totally seem like a big and intimidating step.

I've spent anywhere from $50 to $2500 on ads in any of my summits, but I can tell you that once you get the hang of it, it's totally worth it.

However, I'm no Facebook ads expert, so I've brought in special guest Tony Rulli...

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3 Best Ways to Promote a Virtual Summit

You've done the work of preparing your virtual event and now it's time to promote. Let's cover the 3 best ways to promote a virtual summit.You've done the work of preparing your online summit and now it's time to promote. 

Especially if you're starting with a smaller audience, this can feel intimidating. You want to deliver for your speakers and hit the big goals you set. Where do you even start?

I'm happy to say that the success of a virtual summit does not rely on the size of your audience. To help, today we'll cover...

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Increase Summit Signups Through Your Registration Page + Email Sequences with Elli Runkles

Learn how to turn your existing email subscribers into attendees to increase virtual summit signups and which emails to send once someone registers.

 In this episode, we have launch and conversion copywriter Elli Runkles to talk about the most important pieces of copy for your summit's registration process.

We'll cover:

  • what to include on your registration page and mistakes to avoid
  • emails to turn your existing list into summit attendees
  • the sequence that should go out once someone registers for your event

I’ll let Elli take...

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Free: Virtual Summit Prep Timeline

Learn how much time to set aside for planning and launching your profitable, stress-free online summit and use my calculator to set the due dates for you.