Your summit is over, but what does that mean for your summit website?
You certainly don't want to just leave things as they are, so let's cover a simple strategy that benefits your business and gives people who land on your website a great experience once the event is over.
You've created an incredible all-access pass offer for your virtual summit and now it's time to show it off and get those sales rolling in.
While the industry standard all-access pass conversion rate is about 5%, my students and I see closer to 15%, and what you’re going to hear today are a few of the things that help us do that.
Let's cover my 5 best all-access pass sales...
After our last episode, you understand the goal behind your presentation pages and what exactly they should include.
We'll take it one step further with a Q&A style chat and cover:
Let's dive in!
As simple as your virtual summit's presentation pages might seem, there's actually a strategy behind them. This strategy will increase your impact and sales, get your attendees better results, and properly showcase your speakers.
We'll cover the goal of your presentation pages, a big mistake to avoid, and what should go on each page.
Virtual summit conversion rates are something that hosts don't tend to pay attention to until it's too late. A lot of times, when you notice there's a problem without specifically looking for it, there's no time to fix it since the promotional period for a virtual summit is only 2-3 weeks.
But don't worry, there's a fix for that! As long as you pay attention to the right things early enough,...
We spend a lot of time talking about what to do in different areas of your summit, but a recent summit I was a part of, along with my friend Desola Davis, sparked the need to look at things from a different angle.
We know that, as a host, you never want to treat your speakers poorly. But it can be tough to know what actions will encourage your speakers to participate and share about the...
My latest virtual summit, Sell With a Summit: Course Creator Edition, was a blast to host and I'm taking you behind the scenes and dishing all the details.
We'll cover things like how the summit was set up, exact numbers, what went well, and what I'll change next time.
Hint: In some ways, this was my smallest summit yet, but in others, it was my biggest!
Wondering how to stand out in a sea of speakers once your virtual summit is over? Kate Doster has the answers for you today.
She's going to cover the biggest mistakes summit hosts and speakers make with sending post-summit emails, how to treat your new subscribers like humans to boost sales, and the exact types of emails you should be sending.
We'll let Kate take it from here!
You don't have to spend a fortune to host a virtual summit. But if you've got a bit of a budget, it's nice to feel confident that you're using it where it will have the biggest impact.
Today, we'll cover the top 4 places to save and splurge when putting together your event.
Heads up that this post contains affiliate links for some of the tools I recommend. Of course, I'm only recommending...
Trying to decide whether or not you need to pay your virtual summit speakers?
There are two opposing answers to this questions and I'm breaking down both sides in today's episode.
We'll cover what the two sides of this argument look like, my thoughts on when you do and don't have to pay, and what to do if you can't afford to pay speakers.
Learn how much time to set aside for planning and launching your profitable, stress-free online summit and use my calculator to set the due dates for you.