This is part 2 of a short series on the power of hosting repeat events, and today we’re focusing on how hosting regular summits fits into your marketing strategy, and makes everything else you do to market your business work even better.

By the end of this episode, you’ll understand:

• Exactly what it looks like to include an annual summit in your marketing strategy....

Today we're kicking off a new mini-series, and I'm pumped to be talking to those of you who have already hosted a summit about the power of hosting repeat events. For the first 227 episodes of this podcast, I've mainly spoken to people who are running a first-time summit, but I know there are so many of you who have run one (or 10!) before who still listen and find ways to...

We are currently in a series where I'm spilling all kinds of details and lessons learned from the done-for-you client summit we produced back in January. 

Be sure to check out the other episodes in this series and catch up on any you may have missed:

• Key Takeaways from Our Done-For-You Client Summit
• 7 Changes We've Made to Our Summit Strategy This Year
• My First Experience Launching a...

We are currently in a series where I'm sharing a behind-the-scenes look at the client summit we hosted back in January.  If you're just tuning in and want a little more context behind this event, you might want to jump back to episode 223 where I gave an overview of what the event looked like.

In this series, we’ve also covered:

• Key Takeaways from Our Done-For-You Client...

We are currently in a series where I'm sharing a behind-the-scenes look at the client summit we hosted back in January.  If you're just tuning in and want a little more context behind this event, you might want to jump back to episodes 223 where I gave an overview of what the event looked like, and 224 where I covered the 7 Changes We've Made to Our Summit Strategy This Year...

We are currently in a series where I'm spilling all kinds of details and lessons learned from the done-for-you client summit we produced back in January.

Last week, I shared some of my biggest takeaways, and today, I'm taking that a little further and talking about changes we're making to our summit strategies based on:

• Things we learned when producing our client's summit
• Our experience when...

We’re finally getting to a long overdue series where I'm taking you behind the scenes of the client summit we produced and ran back in January. I'm actually recording this less than a month after the fact, but one downside of getting ahead with your content is that you then have to wait forever to publish it. But here it is, as painful as it is for me to wait months to get it out to...

We’re rounding out our three-part series where I've been bringing in special guests who are experts on the course launch side of launching with a summit. We've heard about what's working in courses, we've learned about live versus evergreen launches, and today we're going to learn about creating anticipation for your offers before your launch.

I have loved this series so much...

We're currently in a three-part series with special guests who are experts in all things course launches. I'm so excited to take a quick break from our normal summit talk for this series because truly, the better your course and program launches go on their own, the more a summit is going to enhance those results.

When you have both of those pieces working together, it just...

This week, we're taking a break from talking about summits all day, every day, and starting a three-part series where I'm bringing in special guests who are experts on the course launch side of launching with a summit.

Over the next three episodes, we'll cover topics such as:

• what's working right now in online courses
• live versus evergreen selling, and how they fit together
• creating...