You've heard me say it before, and I'll say it again: A niched-down summit will make all the difference.
I brought on Dr. Samantha Radford to talk about how she found an underserved sub-niche within an already specific audience. It made all the difference in her summit conversion rates and created an impactful event for her attendees.
She shares so much great info including:
When you go into a summit, it's easy to focus on the surface-level benefits like money and list growth. But what if your impact could be a whole lot wider?
What would it look like to not only change the income you expect to make each month but your entire industry?
If you've ever doubted that B2C summits can work and make an impact, this one's for you.
This week we're talking...
You probably hear about more Business-to-Business (B2B) summits because you're a business owner. But that doesn't mean that Business-to-Consumer (B2C) summits aren't happening, or that they're not creating powerful transformations for the hosts, speakers, and attendees.
In fact, I’d argue that there is even more room for a successful summit in the B2C space.
As a business owner,...
Networking can have a big impact on the growth and reach of your virtual summit.
That's because, having connections to reach out to when summit planning makes the entire process flow more smoothly, specifically when it comes to creating your speaker lineup.
While, a lot of the time, reaching out to speakers can feel transactional, forced, and awkward, it's totally possible to...
There are always a lot of questions related to summit tech. And today we're wrapping up our virtual summit tech series with a rapid-fire Q&A episode with some of the most common questions I get asked related to summit tech.
We'll cover things like:
ThriveCart is hands-down my top recommendation for your summit's cart and affiliate management platform.
You can totally make it work with others out there, but if it's in your budget and you're looking for something new, ThriveCart will not disappoint.
One of my favorite virtual summit monetization strategies is to use limited-time offers and price increases for the all-access pass.
While I know some people are opposed to “fast-action” style offers, if someone is willing to make a purchase of something before they’ve had a chance to experience the summit, I’m happy to give them a discount because of it.
In a typical virtual summit, attendees have access to each presentation for 24-hours. However, if they choose to upgrade to the all-access pass, that window gets extended.
But how in the world does that work?
In this episode, we'll break down how to manage 24-hour versus ongoing access to virtual summit presentations. And the solution is simple.
No behind-the-scenes magic required!
The right tech tools have a big part to play in how easy it is to manage your speakers. Because, let's be real, trying to get material from 20+ people by a certain deadline can get a little scary.
Today, we'll break down the tools you need and I'll share my top recommendations. We'll cover everything you need from initial speaker outreach to creating presentations.
Some links used...
Are you wondering how fancy and professional-looking your virtual summit presentations need to be?
You might have seen online events with hosts who pull out all the stops with perfect music, animated bumpers, special effects, and more. It can make you question whether your videos are good enough.
Don't get me wrong, we don't want poor quality, and putting some extra effort in...
Learn how much time to set aside for planning and launching your profitable, stress-free online summit and use my calculator to set the due dates for you.