
It's been a while since the last time I shared my summit results on the podcast, but today I'm breaking my own rule and sharing numbers from my last virtual summit! I stopped sharing our summit results on the podcast a few years ago, because the pressure of knowing I'd have to debrief everything publicly was creating so much anxiety leading up to events. But I want to share this story wit
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The online business world feels... kind of weird right now. Evergreen funnels are quieter, launches are smaller, and there's this general uncertainty about what actually works anymore. If you're running a B2B business and wondering whether virtual summits are still worth your time and energy, I have some very encouraging news to share with you.
I'm recording this fresh off hostin
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Hosting a virtual summit in a creative, non-business niche might seem intimidating, but what if I told you it could actually be easier than hosting business-focused events? Today's guest is living proof that B2C summits not only work—they often outperform B2B events in every metric that matters.
I'm chatting with Hortense Maskens from Knitting with Chopsticks, a Belgian pattern designer who ...

Making your summit stand out from the crowd isn't as easy as it used to be. But today's guest on the podcast today is proof that it's still possible, even in the highly competitive B2B space, to not just stand out, but to host a summit that totally exceeds all expectations.Â
In this episode, you'll hear from Jacob Cass about how he started with an initial goal of 2000 attendees and completely ...

I can't believe that somehow, after 287 episodes of the Summit Host Hangout podcast, that I've never shared what I look for in my summit speakers... but today we're fixing that! I've talked a lot about speakers on the podcast over the years, and even shared the 7-stage process I used for brainstorming speakers, but I've never gotten into the details of the criteria I look at when choosing my ...

It's time for my traditional year-end reflection episode where I talk about changes I noticed over the past year and what I think that means for us all in the new year.
Of course, I'll focus a lot on summit trends and changes I've noticed over the last year, and what I expect for summits in 2025. But the things I'm seeing with summits are also part of the wider trends and changes in online b...

It’s been a long time since we’ve chatted about how great summits are and I thought it would be fun to talk about the surprising benefits of hosting a summit!Â
There's a lot of talk right now about how traditional business strategies just aren’t working anymore. To be quite honest, I actually have seen that coming through in my last couple of launches and have been working on updates that I ...

How much should you outsource when it comes to your summit planning? This is something we've talked about here and there, but I know the idea of outsourcing can be intimidating. On the flip side though, summits are big projects, and if you're open to the idea of outsourcing, bringing on some help with your summit tasks is a great way to make it easier!
My guest on the podcast this week, Fai...

Running a business can be tough when you feel like no one knows who you are. And when you're just getting started or have a small audience, it can feel like an uphill battle to grow your audience and gain the visibility that you know you need to reach your goals.
I've talked many times on this podcast about the power of virtual summits to replace slow-growth strategies and skyrocket your vis...

There's something really special happening with summits in hobby-based niches right now. Over and over we're seeing our clients host a summit for B2B niche with a hobby-related topic, and they absolutely take off. I've got an incredible story to share with you today from one of our clients who experienced this firsthand when she "accidentally" added 300 members to her membership through a sum...
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