We are currently in a series where I'm spilling all kinds of details and lessons learned from the done-for-you client summit we produced back in January.

Last week, I shared some of my biggest takeaways, and today, I'm taking that a little further and talking about changes we're making to our summit strategies based on:

• Things we learned when producing our client's summit
• Our experience
...

We’re finally getting to a long overdue series where I'm taking you behind the scenes of the client summit we produced and ran back in January. I'm actually recording this less than a month after the fact, but one downside of getting ahead with your content is that you then have to wait forever to publish it. But here it is, as painful as it is for me to wait months to get it out to you.

Bac...

Instead of doing my typical annual goal setting that involves choosing launch dates, making revenue projections, and dreaming up all the new things I’m going to do in my business, I took a different approach this year.

It actually feels like I was forced to take a different approach because I’d filled my plate so full in December that I wasn’t able to slow down and make the type of plans I n...

Now that I’ve had some time to reflect on our most recent run of Sell with a Summit: Course Creator Edition, I’m excited to share my top takeaways on the podcast this week!

After a 2+ year hiatus on hosting summits for this business, our December 2022 summit was long overdue. Even though we ran this same event back in 2020, and we’ve run several summits for a different business in the last f...

We talk a lot about selling with a summit around here, but did you know you could actually sell the summit itself!?

In this week’s episode we’re diving into a bit of a different topic, because rather than teaching a strategy about how to host a great summit, I’m sharing the story of how I sold my original Simply Profitable Designer Summit brand after 6 profitable rounds of the event.

If you...

One thing that always surprises me is the assumption people often have that summits teaching people how to make money are the most successful. In my experience, while B2B summits can bring in incredible results, we tend to see higher numbers with B2C events.

Some of the most successful summits we’ve seen have been in the B2C industries, including my guest on the podcast this week. Not only d...

Lately, we've been talking quite a bit about using a virtual summit to launch a scalable offer, like a course membership or group coaching program. When I've been talking about those things, you might have noticed me quickly reference launching not just any offer, but a proven offer, and today, I want to break down why that is.

One of the reasons I’m so passionate about using summits to laun...

This week marks the 200th episode of the Summit Host Hangout Podcast, and I honestly never dreamed I’d hit this milestone of 200 weekly episodes of this podcast!

I’m having a little moment of pride as I look back and think about all that has happened in the nearly 4 years of podcasting and documenting the Summit in a Box journey through these episodes. And this week, to celebrate, I want to ...

Unless you’ve been around here for years, you probably don’t know that back in 2020, I co-hosted Sell with a Summit: Course Creator Edition with the wonderful Jenn Zellers of Virtual Summit Search.

You can go back to Episode 83 of the podcast to hear more details about that first run of this event, but to sum it up, when we co-hosted Sell with a Summit in 2020, I went in with every intention...

When I decided to host a paid conference, I knew it was going to be different than hosting a free summit, but I didn’t know how different it would be until getting into the weeds of the planning process.

Next week, I’m going to do a deep dive into all the differences between these two types of events, so keep an eye out for that in Episode 195. But this week, I wanted to talk about one of th...