Blog - How to Host a Virtual Summit

The Summit Host Hangout® Podcast

Hundreds of episodes filled with real stories, real strategies, and real numbers to help you make your virtual summit (and the launch that follows) as streamlined and profitable as possible.
Get a curated playlist of episodes here!

How a Sponsor Added $60k in High-Ticket Sales Using MY Virtual Summit with Shannon Mattern

My summit's presenting sponsor talks about how we launched her high-ticket program after my summit, results she saw, and how they compared to her other launches.

We’ve been talking more and more about using a virtual summit to launch a course, membership, or high-ticket group program lately. People tend to take my word for it that this strategy works for a course or membership, but I do get questions about it working for higher-priced programs. People are skeptical that a free event can really work to sell a high-ticket program. They wonder if it real...

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4 Reasons to Host a Virtual Summit as a Course Creator

Learn 4 reasons why you should host a virtual summit for your course, membership site, or group program without jumping on the hamster wheel of content creation.

Once you have a proven signature course (or membership, group program, or other scalable offer) your next goal is to get that offer in front of fresh eyes. This is the point where most course creators tend to jump on the hamster wheel of creating content and trying every lead-generation strategy out there to get new leads...and it's exhausting.

I have good news!

There is a way to get out of...

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The 4 Biggest Myths About Selling Your Signature Offer Through a Virtual Summit

Let's break down the 4 biggest myths about selling your signature offer through a virtual summit, where these myths came from, and how we help clients avoid them!

If you’re here, there’s a high likelihood that you don't fall for the virtual summit myths that are always floating around.

However, you've probably heard some of them, and may believe them to some extent. These myths about summits held me back from going all-in and deciding to host my first summit for way too long. And they may be holding you back from the life and business changing results...

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How Our Clients Host Summits that 3x Industry Standard Conversion Rates

Recently on Facebook, I shared how our clients consistently host summits that 3x industry-standard conversion rates and I can't wait to share it with you today!

Throughout my time running the Summit Host Hangout Facebook group, I have gotten to see so many different summit strategies in action and the results they bring. I’ve seen what works and what doesn’t. And, of course, I always have the inside scoop for what kinds of results my clients and students are seeing. As much as I believe in my strategies, I am always surprised at what a drastic differ...

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Creating and Growing Value-Driven Memberships with Lisa Princic

Lisa Princic joined me to chat about how to grow a membership based on your values, common challenges, and her experience using a summit to launch a membership.

There are a lot of business models out there, but the most important thing is that the model you choose and the way you approach it, aligns with YOUR values. This week we're talking about the membership business model, and how you can create and grow a membership driven by your values. 

I chatted with membership expert Lisa Princic of Scaling Deep and she shared:

  • what it means to grow an...
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Free: Virtual Summit Prep Timeline

Learn how much time to set aside for planning and launching your profitable, stress-free online summit and use my calculator to set the due dates for you.