Now that you know your summit's audience thanks to our last episode, we're going to take that one step further to identify your summit's profitable topic.
Taking the time to get this right is so worth it. If you are successfully selling products or services, this will probably come pretty easy for you, just like the audience. But make sure your summit is solving a problem.
Take your audience, identify their biggest pain points, and use that to craft your summit topic.
In the next episode, we're going to chat about positioning your summit to stand out. So be sure to tune in for that. And remember, if you want support in this process or some feedback while you're identifying your audience and topic, I would love for you to join us in the Summit Host Hangout Facebook group. As you are going through the process of deciding your audience and topic, this community is a really great place to get feedback and ideas that you kind of might be too close in your own business to see by yourself. Join the group by going to summithosthangout.com/community.
Learn how much time to set aside for planning and launching your profitable, stress-free online summit and use my calculator to set the due dates for you.