The Summit Host Hangout Podcast

Hundreds of episodes filled with real stories, real strategies, and real numbers to help you make your virtual summit (and the launch that follows) as streamlined and profitable as possible.
Get a curated playlist of episodes here!

How to Grow Your Membership with a Trial + Convert Trials to Paying Members with Mike Morrison

Hear about the power of memberships, 2 keys to make it work, what you need to know about free trials, and 6 strategies to converting trials to paying members.

Lately, we've been working closely with clients lately to launch memberships through their virtual summits. We've seen 50, 200, 300, and even 500 members added through one event by following this incredibly powerful strategy, and I'm excited to share a guest on the podcast with you this week who can go deeper into the membership side of this strategy than I can. 

One strategy I talk with...

Read More

How to Choose Which Offer to Launch Through Your Summit

If you've got multiple offers that perform well in your business and want to know which one to launch through a virtual summit, this episode is for you!

Last week we talked about the three types of offers that work best when launching through a virtual summit, but if you've got multiple offers that perform well in your business - how do you know which one to launch with your event? 

In this episode, we'll cover the biggest misconception people have when it comes to choosing which of their offers to launch through a summit,...

Read More

The Best Types of Offers to Launch Through a Virtual Summit

In this episode, we'll break down the 3 best types of offers to launch through a summit, plus what to do if you don't have one of them in your offer suite.

Which offer should I launch through my virtual summit?

We have this question come up a lot in conversation. Basically, the question is coming from a place of wanting to know if the type of offer you have works. And that’s totally natural to wonder about!

Launching through a summit is a powerful strategy for bringing in a flood of new members into your offer. I've seen successful...

Read More

Why You Didn't Make Any Course Sales After Your Last Summit

Have a

It can be a total letdown to get to the end of your summit and then not make any sales in the launch that follows your event. Especially if the primary reason for hosting a summit in the first place was to sell your course or signature offer! 

Launching through summits is the most powerful launch method I've ever experienced, but I know that's not always the case for...

Read More

Maximize Course Sales with a 3-Part Hybrid Marketing Method with Gemma Bohman-Carter

Learn how to maximize your course sales with a 3-part hybrid marketing method by Gemma Bohman-Carter that will catch people when they're ready to buy.

We're currently in a three-part series with special guests who are experts in all things course launches. I'm so excited to take a quick break from our normal summit talk for this series because truly, the better your course and program launches go on their own, the more a summit is going to enhance those results.

When you have both of those pieces working together, it just...

Read More

Fund Your Launches (and profit) with a Virtual Summit

Tune in to this episode to learn how to not only fund your launches, but profit before you start launching, with a virtual summit.

We're currently in a series about virtual summits for high-volume business owners: business owners who need a relatively high volume of leads or page views to hit their sales goals. If you haven't listened to the first episode in this series where I broke down if a virtual summit is right for you, and you think you might be a high-volume business owner, (aka you have a course, membership, or...

Read More

Top Takeaways from our December 2022 Virtual Summit

I'm excited to share my biggest takeaways from our event in December 2022. Hear about hosting a December summit, launching a high-ticket program, and more!

Now that I’ve had some time to reflect on our most recent run of Sell with a Summit: Course Creator Edition, I’m excited to share my top takeaways on the podcast this week!

After a 2+ year hiatus on hosting summits for this business, our December 2022 summit was long overdue. Even though we ran this same event back in 2020, and we’ve run several summits for a different...

Read More

A Virtual Summit is a Full Funnel - From Lead Generation to Launch!

A virtual summit is a full funnel - from lead gen to launch! Tune in to learn what a funnel is, the strategies we use, and how it's a full funnel all by itself.

Have you heard that virtual summits are an entire funnel, from lead generation to launch? Most marketing strategies out there play a role in generating leads, building awareness, nurturing an existing audience, or making sales. But while each strategy serves a purpose on its own, it requires multiple different strategies combined together in order to form a...

Read More

Post-Summit Q&A

Let's wrap up our post-summit topics with a rapid-fire Q&A. We'll cover emails to send, what to have on the website, when to host another summit, and more.

You hosted a great summit, but now you're left with a few questions about what to do next.

This week, I've got answers to some of the most common post-summit questions.

We’ll cover things like:

  • how many emails to send once your summit is over
  • what to have on the website
  • how long to wait before hosting another summit
  • and more!

Post-Summit Questions

How many emails do you...

Read More

From One-and-Done to Evergreen Virtual Summits with Jenn Zellers

With an evergreen summit, your one-and-done event can continue running as long as you want. And it's easy! Here’s everything you need to know to make it happen.

What if the 3+ months of work you put into a virtual summit didn't have to stop bringing in results once the initial event was over?

With an evergreen summit, your one-and-done event can continue to run as long as you want it to. And it's easy!

Not only can you continue to bring in leads and sales, but you can also continue to grow and nurture relationships

To talk us through it,...

Read More
1 2 3
Close

50% Complete

Free: Virtual Summit Prep Timeline

Learn how much time to set aside for planning and launching your profitable, stress-free online summit and use my calculator to set the due dates for you.