Ready for another marketing strategy showdown? 

In previous podcast episodes, we've compared bundles with summits and free summits with paid conferences. Today we’ll compare virtual summits to challenges! I ran one of each, just a few months apart, so the timing was perfect for doing a true head-to-head comparison.

On the surface, these strategies might look similar, but they serve totally ...

Why in the world would we be talking about hosting BUNDLES on the Summit Host Hangout Podcast?

While we focus on summits around here, we believe in the power of using multiple marketing strategies in combination with summits, and the truth is that bundles are another great strategy to build your list, revenue, momentum, and connections.  Hosting both summits and bundles can go hand-in-hand! ...

Last week we talked about the three types of offers that work best when launching through a virtual summit, but if you've got multiple offers that perform well in your business - how do you know which one to launch with your event? 

In this episode, we'll cover the biggest misconception people have when it comes to choosing which of their offers to launch through a summit, along with 6 quest...

Which offer should I launch through my virtual summit?

We have this question come up a lot in conversation. Basically, the question is coming from a place of wanting to know if the type of offer you have works. And that’s totally natural to wonder about!

Launching through a summit is a powerful strategy for bringing in a flood of new members into your offer. I've seen successful launches fo...

Your speakers are promoting, people are signing up for your summit, but when it comes to your all-access pass... are your attendees converting into buyers? 

We’re currently in part three of a four-episode series breaking down the most common points in the summit-hosting process where things go wrong. Each episode focuses on a different part of the process, and so far, we've covered why you'r...

This is part 2 of a short series on the power of hosting repeat events, and today we’re focusing on how hosting regular summits fits into your marketing strategy, and makes everything else you do to market your business work even better.

By the end of this episode, you’ll understand:

• Exactly what it looks like to include an annual summit in your marketing strategy.
• The cycle of how your
...

We’re rounding out our three-part series where I've been bringing in special guests who are experts on the course launch side of launching with a summit. We've heard about what's working in courses, we've learned about live versus evergreen launches, and today we're going to learn about creating anticipation for your offers before your launch.

I have loved this series so much because the bet...

We're currently in a three-part series with special guests who are experts in all things course launches. I'm so excited to take a quick break from our normal summit talk for this series because truly, the better your course and program launches go on their own, the more a summit is going to enhance those results.

When you have both of those pieces working together, it just creates magic. La...

We're currently in a series about virtual summits for high-volume business owners, that is business owners who need a relatively high volume of leads to hit their sales goals, such as course creators, membership site owners, and high-ticket program coaches.

Today, I'm so excited to talk about a benefit of virtual summits that I have truly never really hit on before, and that is how you can e...

We're currently in a series about virtual summits for high-volume business owners: business owners who need a relatively high volume of leads or page views to hit their sales goals. If you haven't listened to the first episode in this series where I broke down if a virtual summit is right for you, and you think you might be a high-volume business owner, (aka you have a course, membership, or ...