Lately, we've been working closely with clients lately to launch memberships through their virtual summits. We've seen 50, 200, 300, and even 500 members added through one event by following this incredibly powerful strategy, and I'm excited to share a guest on the podcast with you this week who can go deeper into the membership side of this strategy than I can.Â
One strategy I talk with clien...
When you think about selling through your summit, do you instantly start to feel uncomfortable?Â
Do you worry that you’re not “allowed” to make an offer throughout or at the end of your summit?
Heck, maybe you’re like me and you’ve literally had people tell you when and where you can sell, and that feedback has you feeling a little uneasy.
If any of that rings a bell, this episode with Kai...
Many summit hosts go into their first event already knowing exactly who they like to serve and how. But sometimes, a summit helps uncover a new direction that you didn't even know was possible!
In this episode, Kimberly Costa is taking us behind the scenes of 3 successful summits, and sharing how she learned exactly what offer she needed to create and which audience she needed to create it f...
Why in the world would we be talking about hosting BUNDLES on the Summit Host Hangout Podcast?
While we focus on summits around here, we believe in the power of using multiple marketing strategies in combination with summits, and the truth is that bundles are another great strategy to build your list, revenue, momentum, and connections. Hosting both summits and bundles can go hand-in-hand! ...
We're rounding out our 4-part series for those of you who are a bit newer to business and wondering whether virtual summits can work for you with an interview with an incredible summit host who has used her events as a way to establish her online presence and authority.
If you're a newer business owner, or wondering whether or not you're ready to host a summit for whatever reason, be sure to...
We're continuing our series on hosting a virtual summit as a newer online business owner with a special guest interview that is a must-listen if you're having any doubts about whether you're ready to host a virtual summit.Â
Right now, you might be asking yourself...
If th...
This is part 2 of a two-part mini-series on how to position your virtual summit for high conversion rates and for profit. In the last episode, Our Messaging and Positioning Coach in the Accelerator Elli joined me to talk about how to choose your summit positioning and today, we're taking that further with my guest Nadine Nethery. Nadine is an audience-driven copywriter, and she has some incre...
This week, I’ve got a very special guest with me today, Elli Runkles, who happens to be our marketing co-lead and Client Success Coach here at Summit in a Box! Elli is an overall genius when it comes to all things related to summit positioning, messaging, and copy. She also helps with the process of turning our podcast episodes into blog posts and noticed just how often I reference episodes 4...
Summits in the crafting industry have been on the rise, and it's becoming harder to host an event that stands out. This week I'm excited to have two special guests on the podcast to talk about how they were able to make their event grab attention and create an incredibly unique experience through their event positioning that also worked to overcome a pain point their audience tends to have.
...We’re rounding out our three-part series where I've been bringing in special guests who are experts on the course launch side of launching with a summit. We've heard about what's working in courses, we've learned about live versus evergreen launches, and today we're going to learn about creating anticipation for your offers before your launch.
I have loved this series so much because the bet...
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